Trade Show Giveaways: quality or quantity?

When it comes to trade show giveaways, it can be difficult to decide whether to go with quality or quantity. Should you spend less per item and maximise reach, or spend more per item and give to less people in the hope that it presents your brand in a better light? At The MPC, we think...
Read more

Promotional merchandising trends for 2018

The past year has been an interesting one for the promotional merchandising industry, where a blend of inventive and traditional methods have modelled our approach to design and manufacture. So, with 2018 on the horizon, we look at some of the product trends we expect to gain prominence over the coming twelve months.

Time to take...

Read more

The importance of packaging for your promotional products

Sending out promotional products can be a fantastic way of raising brand awareness and increasing product sales, but how you package the item can have a significant impact on whether you achieve your goals. After all, if it doesn’t speak to your target audience or stand out against competitors, you can’t expect to make much...
Read more

Getting your point of sale display right this Christmas

With Christmas on the horizon the time to get your in store advertising ready for the festive season is certainly here. Point of sale merchandising can include everything from signs, posters and banners to free-standing display units, counter display units and leaflet dispensers, so there is plenty of opportunity to catch the attention of visiting customers! Here...
Read more

How your Charity Can Benefit from Promotional Products

Charities rely on donations to fund their work, yet this income is not always easy to come by. Times are becoming increasingly tough for smaller charities who struggle to get their name and good cause recognised ahead of the major players in the third sector. The solution may lie in the tangible marketing materials such as...
Read more