Promotional products are much more than a simple gift – research shows that when a promotional gift is useful, 89 per cent of people will keep it. That means it’s key to make them a central part of your marketing strategy if you want to raise awareness of your brand or business. A survey...Read more
About: Paul Marsh
Recent Posts by Paul Marsh
You’ll often hear that a great marketing campaign can help spread the word about your brand or business, but what’s often forgotten about is the powerful impact promotional items can have. They don’t just increase brand awareness, they also capture the imagination of your potential customer in a new and exciting way. Oh, and who...Read more
At The MPC we’re really proud of our wide range of promotional items, and are pleased to report that we’ve launched a brand new online catalogue that shows just a snippet of the goodies we can produce. Below you’ll find our pick of the best, but don’t forget that we can make bespoke promotional items too. Branded...Read more
Investing in branding promotional items can be a minefield. From cups and pens to fidget spinners and yoyos, it can be tricky to know what to choose. With fads like fidget spinners being banned from classrooms and criticised for safety issues, that investment needs to be in something that will stand the test of time and...Read more
We talk a lot about promotional gifts and their value in increasing customer interest, encouraging repeat business and building brand awareness. The branded product, however, often serves a purpose closer to home – within your own company. In this blog post we’re going to explore the value of creating branded promotional products for use...Read more
Big brands, start-ups and SMEs across the country often get involved with trade and consumer shows, on the premise of generating more business. But with the average show costing a few thousand pounds, are they seeing a return on investment? We think events offer a great opportunity to showcase a company and its offerings, but maximising a...Read more
Life is all about maintaining successful relationships - with family, loved ones, friends and of course, in the world of business. Having good business relationships makes work a better place to be, a happier place to be, and a more profitable place to be. Relationships are built on trust, shared understanding and commitment - all...Read more
Charities rely on donations to fund their work, yet this income is not always easy to come by. Times are becoming increasingly tough for smaller charities who struggle to get their name and good cause recognised ahead of the major players in the third sector. The solution may lie in the tangible marketing materials such as...Read more
You may have a brilliant strategy in place to push your brand and make it look stunning. But so many companies are missing a trick when it comes to pushing their brand at an event. Let us talk you through how you can maximise your brand success at your next event.Read more
Why advertise at events?Promoting your...
As competition grows, technology advances and advertising prices increase, it can be difficult for small businesses to get their brand noticed. If you are launching a new venture in 2017, want to reinvent your brand or just increase awareness, here are a few creative ways to promote your brand:Read more
- Target people in your local community...
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